Marketing App
Fill the venue with your
Restaurant marketing software that targets the regulars who come on your busy nights, for the nights you really need them.
Guest data from bookings feeds straight into campaigns – no separate CRM to keep in sync, no guest list to export. Everything just works together to keep your venue busy.
These days, a Facebook post alone doesn't equate to marketing
The booking data you already own, that could bring guests back, sits in a system that was never built to talk to a mailing list. If you’re not working to bring those customers back through the doors, your competitors might.
Everything you need to bring guests back
It’s easier to keep an existing customer than find new ones, so we give you the tools to harness the guest data you already have.
Segmentation
Every guest, already sorted for you
Because your guest list lives in the same platform as your bookings, segments build themselves – regulars, big spenders, guests who only ever book Tuesdays – narrow down your segments for stronger results.
- Segments by visit frequency, spend and night of week
- No need to import/export between systems
- Use custom tags from your guest CRM to create segments
Automation
Put your marketing on auto pilot
Set a rule once – a regular hasn’t booked in six weeks – and Taybl sends the win-back message for you. Automatically offer a free glass of fizz on guests birthdays. Send an offer just for regulars to reward their loyalty.
- Trigger campaigns off booking behaviour
- Track opens, clicks and bookings back to a campaign
- Track revenue from each campaign with a POS integration
Conversion
Proper conversion tracking
It’s easy enough to see how many people opened your emails. You might even be able to track who clicked through to your website, but with Taybl you can track from an email being sent, to a guest being seated.
- Track conversion from email opened to guest seated
- Track total spend generated by campaign with a POS integration
- Use automations to target your most responsive guests
How it works
1
Setup your segments
Your guest list is already there from bookings. Set up your first segment and template.
2
Daily Use
Send a one-off campaign in minutes, or let automated rules run in the background.
3
Oversight & reporting
See which campaigns turned into bookings, right down to the covers & spend generated.
Only On Taybl
Guest data straight from real bookings — no CRM to sync, no list to import.
Every campaign targets guests who have actually walked through your door.
Segment builder
Build your own segments or use our pre-defined segment builder
Poweful reporting
Track effectiveness of campaigns from email open to seated guest
Auto pilot marketing
Utilise guest data for special occasions, offers & promotions
Email builder
Drag and drop email builder with free pro-designed templates
Frequently asked questions
Taybl Marketing is guest marketing software built on your booking and dining data. It lets you segment guests, send branded email campaigns, automate follow-ups and loyalty messages, and track which campaigns lead to bookings - all from the same app that holds your guest CRM.
Yes. Taybl covers the same email marketing essentials, but works directly from your live guest and booking records, so there are no lists to export, sync or keep clean. Segments update automatically as guests book and dine.
Yes. Marketing draws on the guest data captured by Taybl Bookings, so the two work best together. Guest records, visit history and tags all feed your segments and automations.
You build segments from real behaviour - visit frequency, last visit, spend, party size, booking type, tags and special dates - and the lists stay current on their own. You can target, for example, guests who haven't visited in 90 days or who always book Sunday lunch.
AutoPilot runs always-on automations triggered by guest behaviour - a welcome after a first visit, a win-back after a lapse, birthday and anniversary messages, and loyalty or milestone nudges - so regular touchpoints happen without you building each campaign.
Venue Filler targets a promotion at the right guests when you have covers to fill - a quiet midweek service or a last-minute gap - using your booking forecast to decide when to send and who to.
Yes. Conversion tracking links bookings back to the campaign that prompted them, so you can see the revenue and covers generated rather than just opens and clicks.
Yes. Taybl records marketing consent against each guest, only includes opted-in contacts in campaigns, and adds an unsubscribe option to every message. Guests can be removed or exported on request.
How much it costs
What's included with Taybl Marketing:
- Powerful segment builder
- Auto Pilot automations
- Drag & drop email builder
- Instant or scheduled email sending
- Consent management built in
- Micro-targetting to fill quiet nights
- Full conversion tracking
- ROI reporting with POS Integration
- Utilise tags from the Guest CRM
- Track guest spend & favourite items
- Uses your existing guest data
- No import/export required
Taybl Rotas
Everything you need to schedule staff, build rotas, juggle holidays and export payroll.
£39
per venue, per month, up to 1000 contacts
Per 500 Extra Contacts
£10
Design your first email to guests today, for free.
14 days to try us out, a free 1 hour on-boarding call, with unlimited users included.
