Short answer: Every guest who books a table or buys an event ticket becomes one record – matched by email or phone – carrying their visit history, reliability, tags, notes and special occasions, so your front of house (and your marketing) always knows who’s walking in.
Why it matters
A guest who books a table on Tuesday and buys a supper club ticket on Friday is the same person, but only if your systems agree on that.
What it does
One guest, one record
Bookings and ticket purchases resolve to the same guest via email/phone matching, even if they book differently each time.
Reliability tiers
An Excellent/Good/Fair/Needs Attention score built from attendance, no-show and cancellation history, visible to staff before they accept a big booking enquiry.
Tags & notes
Flag VIPs or waitlist-priority guests, and staff can leave named notes on a profile.
Special occasions
Birthdays and custom anniversaries (e.g. "wedding anniversary") trigger reminders automatically.
Visit insights
Total visits, typical day/time, average party size and lead time, all computed live, not stale reports.
Guest lookup at booking
Search for an existing guest while creating a booking; their tags and dietary notes surface inline.
Multi-venue sharing
Two venues under the same group can opt in to share guest history between them.
What it costs
| Monthly fee | £69 per venue |
| Commission or per-cover fees | Never |
| Bookings + Rota | £99 per venue |
| Bookings + Food Safety | £99 per venue |
| Bookings, Rotas & Food Safety | £139 per venue |
| Team members | Unlimited, every plan |
Worth a callout
Dietary notes on a guest’s profile are staff-entered by design – they’re not an automatic rollup of what a guest ticked on one specific booking. That’s deliberate, so the permanent record stays under staff control rather than guessing from a single visit.
Get started
FAQs
Do I need a separate CRM tool? No – the guest record lives in the same platform as your bookings and tickets, matched automatically by email or phone.
Can guests see their own reliability score? No – it’s visible to staff only, to help judge booking enquiries.
What happens if a guest is merged by mistake? Guest records can be merged and edited by staff at any time.
